The Role Of Marketing Planning And Control In The Marketing Of Computer Products

The Role Of Marketing Planning And Control In The Marketing Of Computer Products. (A Case Study Of Micro Products Limited Enugu)

CHAPTER ONE

INTRODUCTION

  • BACKGROUND OF THE STUDY

Marketing as a course of study is very young compared to other established courses of study, so also is planning and control in business. The aim of any marketing operation (planning and control is to make the future happier, but this fact was not well recognized by most firms, initially the joy that should be handled be experts in the field of marketing were given to less qualified personnel and in most cases this shortens life of most business. Continue reading The Role Of Marketing Planning And Control In The Marketing Of Computer Products

The Role Of Marketing Planning And Control In The Marketing Of Computer Products

The Role Of Marketing Planning And Control In The Marketing Of Computer Products (A Case Study Of Micro Products Limited Enugu)

CHAPTER ONE

INTRODUCTION

  • BACKGROUND OF THE STUDY

Marketing as a course of study is very young compared to other established courses of study, so also is planning and control in business. The aim of any marketing operation (planning and control is to make the future happier, but this fact was not well recognized by most firms, initially the joy that should be Continue reading The Role Of Marketing Planning And Control In The Marketing Of Computer Products

Effects Of Computer In The Modern Banking

Effects Of Computer In The Modern Banking (With Reference To Uba Plc Enugu).

ABSTRACT

The topic of the study is The Effects of Computer in Modern Banking (With Reference to UBA Plc, Enugu Urban). The use of computer in modern banking has made the overall management of banking far easier than it ever has been at any point in history. With the help of computer in modern banking, banking Continue reading Effects Of Computer In The Modern Banking

COMPUTER IN AUDITING FIRMS: AN EFFECTIVE TOOL FOR AUDIT EFFICIENCY

APPLICATION OF COMPUTER IN AUDITING FIRMS: AN EFFECTIVE TOOL FOR AUDIT EFFICIENCY (A CASE STUDY OF SELECTED AUDITINGFIRMS IN ABA)

ABSTRACT

This study is aimed at assessing the application of computer in auditing firms as an effective tool for audit efficiency. A general overview of computer and auditing firms were highlighted and the significance of the study was also discussed. The study also dealt with the review of related literature. It also highlighted the different factors militating against the effective of computer in Continue reading COMPUTER IN AUDITING FIRMS: AN EFFECTIVE TOOL FOR AUDIT EFFICIENCY